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You are here: Home / Food / Making Lemonade Out of Lemons: The MisterMartha.com Name Change

Making Lemonade Out of Lemons: The MisterMartha.com Name Change

August 3, 2014 by Brett Youmans 15 Comments

MisterMartha.com Issued Cease & Desist from Martha Stewart and forces name change There are times when you have to make lemonade out of the sour lemons that get thrown your way.  This is one of those times.

Here’s the scoop:  I thought that fancy letter I received from She-Who-Must-Not-Be-Named was an invitation to brunch, but, sadly, no.  It was a “Cease & Desist” order from her lawyers demanding that I stop using my blog name immediately “…or they will seek further legal action…”

Say whaaaaatttt????

I naively thought owning my web address was all that was needed (ie, URL = blog name).  Unfortunately, that’s not always the case.  Copyright infringement is nebulous and I don’t have pockets deep enough to fight this.

Lesson learned.

So, after some back and forth between my lawyer and opposing council, I’ll be changing the name of the site.  After a few weeks of “why me?!?” it’s time to make some lemonade out of this unnecessary ridiculousness!

Over the next few months you’ll notice a few changes.  The first of which is a brand-spanking-new name!

Drumroll please!

MisterMartha.com Issued Cease & Desist from Martha Stewart and forces name change In a nutshell Green Thumb White Apron is about gardening and cooking with some fun adventures mixed in.  If you’ve subscribed to my newsletter and following me on social media, THANK YOU!  If not, I sure hope you will and also please share with your friends.  It just wouldn’t be the same here without you!

This is just a minor bump in the road and I’m considering this #GrowingPains.  If you’re following along with me on Facebook, Instagram, and Twitter, you know that This Old House magazine was here at Kraemer House last week shooting photos for an upcoming feature.  Also, I’ll have a recipe coming out in the Winter, 2014 issue of Go Gluten Free magazine.  So, you see, some pretty cool things are happening here and I hope you’ll stick around for the adventures!

A heartfelt thank you to all my wonderful friends who have kept me laughing through all of this — I appreciate your support.  Some of suggestions for a new name were crazy-funny and I wish I could print the list here!

So, now go and make this refreshing Rosemary Lemonade — it’s a good thing!

MisterMartha.com Issued Cease & Desist from Martha Stewart and forces name change

Rosemary Lemonade
 
Print
Prep time
5 minutes
Cook time
5 minutes
Total time
10 minutes
 
A hint of fresh rosemary makes this favorite summertime drink extra special!
Author: Brett@MisterMartha.com
Serves: 8
Ingredients
  • ½ cup granulated white sugar
  • 7 cups water
  • 1 fresh rosemary sprig plus additional for garnish if desired
  • ¾ cup freshly squeezed lemon juice (5 to 6 lemons)
Instructions
  1. To make the rosemary-infused simple syrup, combine the sugar, 1 cup of water, and rosemary sprig in a small saucepan. Heat over medium heat until sugar is dissolved and mixture just begins to boil. Remove from heat and allow to sit for 10 minutes. Remove rosemary sprig.
  2. Combine the simple syrup, lemon juice, and remaining 6 cups water in a pitcher. Stir to combine. Refrigerate to chill or pour over ice. Makes 8 1 cup servings.
Notes
Basil, thyme, or mint can be substituted for the rosemary.
3.2.2708

MisterMartha.com Issued Cease & Desist from Martha Stewart and forces name change

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Filed Under: Food, Popular Posts Tagged With: Brunch, GreenThumbWhiteApron.com, Lemonade

« The Blueberry Bramble Cocktail
How Does Your Garden Grow? | August, 2014 »

Comments

  1. Nadine says

    August 3, 2014 at 4:55 pm

    Like your new blog name VERY much!!
    Met “her”, was more then very unimpressed.
    So, changing your blog name is actually a HUGE PLUS!!!
    Best of luck

    Reply
  2. Monica Jertson Cateron says

    August 3, 2014 at 4:55 pm

    How sad that she has nothing better to do. I suppose the name Martha is now unusable for everyone. Anyway- LOVE your new name. It’s very fitting and modern.

    Reply
  3. Beth says

    August 3, 2014 at 4:57 pm

    Brett! You are amazing! I love the new logo and name and Green Thumb White Apron suits you perfectly!
    Wishing only very good things with this new turn of events. Blueberry Bramble Cocktail is a great start! #yummie

    Reply
  4. Erin M says

    August 3, 2014 at 5:13 pm

    I actually love your new name and logo even better than the original. I’m sure there are other great opportunities coming your way! All the best.

    Reply
  5. Mary Ellen Norelli says

    August 3, 2014 at 5:16 pm

    At first I thought, “What a bummer.” Then I remembered a quote I read recently: “Never be afraid to fall apart because it’s an opportunity to rebuild yourself the way you wished you had been all along”. Sorry you had to deal with the anxiety. But I must say your new blog name is much more suitable to your creativity and is as it should be. I love it! Best wishes to your continued success.

    Reply
  6. Laureen says

    August 3, 2014 at 7:01 pm

    Green Thumb White Apron works for me! I like it MUCH better. Who needs “Martha,” anyway. 😉

    Reply
  7. joanne opdahl says

    August 3, 2014 at 7:09 pm

    Your new name is perfect !! How creative are you ??? You come up with wonderful creative ideas for cooking, gardening and house decorating and then a clever new name for your site , when will it end ?? Love reading everything you write, I can tell an award is just around the corner for your site. Keep it up !

    Reply
  8. Janine Washle says

    August 3, 2014 at 7:29 pm

    LOVE the new name! Leave old Martha in the dust and MOVE on!

    Reply
  9. Angela says

    August 4, 2014 at 12:00 am

    I love the new name, and you should probably take it as a compliment, you serious threat, you!!

    Reply
  10. Teal says

    August 4, 2014 at 1:50 pm

    I was wondering how long it would take for you-know-who to squelch the latest good thing. I personally like the new name better and you will go much further with it than you ever dreamed since you are a true original. 😉 Best wishes having your own limelight ouside of her unnecessary shadow.

    Reply
    • Teal says

      August 4, 2014 at 1:52 pm

      **outside** (I hate typos that I can’t fix. ;-))

      Reply
  11. Mimi Avocado says

    August 4, 2014 at 7:28 pm

    Oh your new name is waaaay better than Mr. What’s-Her-Name. Authentic too! Xoxo

    Reply
  12. Veronica Callaghan says

    August 5, 2014 at 8:59 pm

    Looks absolutely fabulous, Brett! I cannot wait to see what you have in store!

    Reply
  13. Lisa of Fresh Eggs Daily says

    January 8, 2015 at 9:30 am

    I LOVE the new name. I fail to see how your old name infringed…I mean really? No one can trademark a first name – can they? Anyway….I think your new name is perfect. I look forward to following you. Lisa

    Reply
    • Brett Youmans says

      January 8, 2015 at 4:23 pm

      Aw thank you so much, Lisa! I’ve been a lurker on your blog for a long time now–you are amazing! 🙂

      Reply

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Welcome to Green Thumb White Apron! I’m Brett — avid gardener, recipe developer, crafter, renovator, traveler—and I love to share. Join me as we grow, eat, make, see, and do something. Together! read more →
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